Tuesday, September 23, 2014

Week Nine The Visual, the Body and the Social Body 2013

According to this week’s reading and lecture contents, it can be seen that new forms of media enable people for the enhanced modulation of visual expression and in doing so, create new forms of engagement between this visual content with texts, sounds and proprioception (Murphie, Lecture 9). However, the message which the visualization attempts to express to its publics is finally in the hands of its creator, the artist. In another word, it seems that rather than being objective, visualization has a subjective nature. In exploring the subjectivity of visual content and the ways of it affecting the publics’ engagement with it. Therefore, in the following content, I am planning to point out a picture which regarding perspective.


According to ARTS2090 Lecture Slides, there is a picture which demonstrates the ‘different perspectives of the same flower’. With the development of advanced technology today, it is possible for people to see the things they normally are not able to see. Nowadays, they are essentially making the invisible visible. The truth is that many insects and birds have instinctive skills which are able to see these seemingly “invisible” occurrences without any forms of assistance whatsoever, ultraviolet light is one of the significant examples. According to science NASA, Ultraviolet (UV) light can be defined as that ‘Ultraviolet (UV) light has shorter wavelengths than visible light. Although UV waves are invisible to the human eye, some insects, such as bumblebees, can see them. This is similar to how a dog can hear the sound of a whistle just outside the hearing range of humans’ (NASA, 2014). Moreover, it can also be found in lecture notes that butterflies are known to have the widest visual range of any animal, it means that they can see the ultraviolet nectar in flowers, resulting in the image I post in this blog(Murphie, Lecture 9). It can be concluded that according to the comparison, it can be treated as a meaningful power which is one of the most prominent representative in the visual experience. This experience is highly up to the subject and why we need to visualize certain things. Whether it is a human, insects or a butterfly, the engagement with visualization up to the subject’s perspective and what they’re trying to see.

Furthermore, Visualizations are now being commonly used by publishers in order to handle the lazier population of the cyber-world. People have become so inclined to assimilating information through visual sources, other than learning from the more traditional way by reading scholarly texts. For me, I prefer to learn visually other than spending hours and hours trying to read and understand a text, simply for the amount of time that could be saved. This week, we also specifically focused on the use of visualizations to illustrate and explain on scientific findings as well as scientific researches. From Anon's article written in 2008, it can be seen that he looks at the issues surrounding the globe because of the extreme climate changes which called global warming. He also specifically focuses on how the US governments are taking little action to prevent the endangered polar bears from becoming extinct.

The article published on an online news site which called 'Metro' use a powerful visual image of a polar bear struggling to clench onto a small bit of ice berg. Automatically, readers are gravitated to the image and soon after it was assumed that a strong sense of sympathy towards the bear is gathered. From this use of such a powerful visualization, it can be concluded that Anon was successfully attracts the attention of individuals and people were willing to join this calls for action to be taken to help save the lives of polar bears, as well as Mother Earth.


Overall, visualizations are not only being used to demonstrate the certain ideas and teachings, but it also in order to create a social bond amongst people by expressing issues surrounding society.

reference:
http://moodle.telt.unsw.edu.au/pluginfile.php/904956/mod_resource/content/1/lecs8to10visual_culture.pdf

http://missionscience.nasa.gov/ems/10_ultravioletwaves.html



Tuesday, September 9, 2014

Week Six The Commons: Collection and (re)Distribution/Assembling Attention

According to this week’s reading, it can be seen that this week’s blog word is focused on the ‘commons’. Actually, even it is a very broad concept for me, it also simply can describe as a piece of publishing information that is available for every individual to access. It can be defined as that belonging to or participated in by a community as a whole, public and all of society and its public can have access to this ‘common’ piece of information. The other way to say it is the published material is thus open for all the public and has no boundaries.


It is obviously to see that the modern world which we all live in today is dependent on resources encompassing biodiversity, education, the technology sciences and the digital world. When it comes to media publishing, the word commons must be related to the availability and access of published information. For example, not all television channels can be easily accessed like the pay TV companies called Fox tel which needs to pay money if you want to access those channels. This restricts who can view certain television shows, movies and sports games. Whereat on Free-to-air television the channels are open and ‘common’ for all the individuals with TV.  Therefore, in my opinion, the truth is that the information is not completely free but an issue. Society as a whole would perform much better if every individual have equal access to the most basic published news and updates as to what is occurring within their society. An informed public creates an educated public and finally leads to an all round more active and liberally involved society because of the shared information of the common.

In the lecture, Andrew has mentioned the idea of ‘economies of attention’ that all attention is distraction which is just attending to something else. Attention is a private experience yet in today’s world it has become a common. In modern media society, having the attention of someone is very powerful as there are numerous distractions and interruptions. Advertising revolves around grabbing our attention like we are always being distracted and made to focus on something else. An example can be founded is that when the TV channel we are watching changes to an advertisement, we are being told to draw our attention to the product being advertised and momentarily forget the show. This is what Andrew said about the attention in the lecture. 

Week Seven Making the Invisible Visible

From this week's reading and lecture, the key point I want to talk about is ‘making the invisible visible’ and particularly I will pay more attention on the process of visualization. Actually, visualization can be defined as a mental image that is similar to a visual perception. In terms of the advantages of visualization, it can be seen that visualization can enable people to understand the way of using archives to create different forms of content and expression, while it also influences the way of people interpreting excessive amounts of information society produces as well. Actually, through the use of information graphics, visualization has influenced lots of arguments, and these graphics can not only be able to visually represent data, but also it helps individuals to have a better understanding of the information and the way it can be utilized in every daily life.

Moreover, the purpose of visualization is help people to discover and explore the unknown or sealed things in the world, and the most important and significant is make the invisible visible. Visualization is one of the methods of publishing and it can be also treated as an effective way in presenting data which may be difficult to digest in text form. When it comes to visualization, the first thought in my head is that it means those creatively designed diagrams or pictures, but visualization is more than just a simple picture. By using graphics or charts, visualization can enable people to observe complex patterns or the relationships between information sources that people couldn’t notice when reading a bunch of text, these patterns can either be showed through the aesthetic means that usually attempt to show experiences, or through the methodology that shows the way of how patterns are organized. Actually, visualization attempts to ‘make the data invisible visible’, this sometimes resulting in a greater sense of control over this information. With the changing technological nature of publishing and society in a general way, the increase in the functionality of invisible such as wifi and Bluetooth that shows is the ever-present nature of wireless connectivity in people’s daily lives.

For example, Mind map is one of the kinds of data visualization. It enables people to present ideas in an organized manner, and give people a directive and easy way to see the connections between each concept. This picture below is a mind map about the law of control. Instead of writing a long essay explaining different arguments, a mind map containing only keywords is an efficient tool in conveying complicated message to the public.



This kind of visualization enables people to appreciate the content of the text in another form. Even if some visualization is made up of only words or patterns, it is still different from the usual written text or drawn form. By rearranging the position of text and using different colors and lines, it is a lot more attractive than the pure text. Thus, this also shows the aesthetic nature of visualization as a form of publishing data. 


Overall, visualization plays an irreplaceable role in the world of publishing today, and in certain circumstances, data can be represented to interpret certain trends that were not  apparent.

reference:
http://www.google.com.au/imgres?imgurl=http%3A%2F%2Fblog.iqmatrix.com%2Fwp-content%2Fuploads%2F2009%2F06%2FLaw-of-Control-Mind-Map-2000px.jpg&imgrefurl=http%3A%2F%2Fblog.iqmatrix.com%2Flaw-of-control&h=1414&w=2000&tbnid=mF9aw0_pDkiCPM%3A&zoom=1&docid=fPxdP8VjTkqr6M&ei=2QxQVPz-MILRmwXOkYL4Aw&tbm=isch&ved=0CCQQMygcMBw4kAM&iact=rc&uact=3&dur=406&page=24&start=414&ndsp=20

http://www.flickr.com/photos/sandsfish/15414556221/in/photolist-pu8CwH-pcVMx4-pcA2xG-pczFgZ-pcAJ7V-pczKYW-ps3rKE-pczomM-ptNdTD-p7PXqW-p7ez35-pof2Nr-oxrbq4-ojuyqD-omSk8P-o5nHmJ-omSo7V-omSo36-o5nR3A-ojQu39-ojQu1A-o5nB5s-omA1HF-o5nARw-omEovd-omQNtb-omA1tn-omSnsZ-ojQtxm-o5oKmT-omA1mD-omQNdS-omA1eK-ooCen4-ojQtg9-o5nQbW-o5nAaw-omSmU4-o5oJVx-omQMP5-ojQsWG-o5nG4K-omSmLZ-ooCdVH-o5nFUM-ooCdTD-o5nPG9-o5nzKy-o5oJzH-omzZy6